You’re using AI wrong
Photo by Sen on Unsplash I asked a friend this week what he was building with AI. “I’m doing some pretty interesting things with ChatGPT,” he said. I waited for the rest of the sentence, and there wasn’t anything else.…
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Read MoreYou’re using AI wrong
Use your Exoskeleton
AI speeds up the game. It doesn’t remove the product decisions needed. Emoji seem like a small thing, but the ones that stick make it to the keyboard of every mobile phone in the world, so the process is pretty…
Design Navigation from the Inside Out
Instead of starting with a nav item, identify what users want In 2023, I wrote about building software from cow paths. The idea was simple: study how people actually work and design around those natural paths. Don’t invent workflows in…
The Three Minute AI Skill Test
The first time I used a large language model, it felt like cheating. I dropped in messy notes and got back a cleaner argument than I could have written in one pass. It surfaced connections I had not named yet.…
When Shipping Gets Easy, Choosing Gets Hard
What are you going to deliver matters when it’s easy to execute Your team can ship 10x more, but your judgement still doesn’t scale. “Why can’t we move faster?” is the question haunting product teams right now. The usual suspects:…
Start with a single page web site
The blank page seems bigger with LLMs when you invite them into your file explorer. How do you go from zero to one by starting with something interesting and then end up with an app? Most people start the same…
From Tickets to Conversations
Who wants a ticket? Customers want conversations Most customer service communications systems aren’t explicitly broken. They’re still doing exactly what they were designed to do. But the way they are doing it is not longer what customers expect. Take ticket…
Why focusing on the customer journey fixes the ownership problem
When you align teams on the customer journey, you get a unified result Who owns the customer experience, really? When a problem happens, we typically point at the team that owns that feature in the product. But most ownership problems…
What do you build when you can build anything?
The most dangerous outcome of unlimited building capacity is that you can become very good at fixing symptoms without eliminating the root cause. The bottleneck moved from technical risk to judgment. You need to know when a fix teaches you…
