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The hard thing about realizing it’s a hard thing

If you haven’t already picked up Ben Horowitz’s book The Hard Thing About Hard Things, you should. When I started to read Ben’s book, I thought that I already knew many of the things he would share, and that the…

  • Marketing Strategy, Product Thoughts, Productivity

Fight Decision Fatigue by Limiting Choices

You’ve seen it, probably several times today. It’s the opportunity to take in more information and wait before deciding. It could be simple, like “what should I have for lunch?” Or it could be more complicated, like “Where should I…

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Build toys with known outputs
Build the info radiator
Everyone has a launch plan until you ship it
Design the goal, not the path

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