The Minimum Viable Feature
You’ve been there. A customer asks for a thing they consider to be an easy ask and it’s not in the current product. It might actually be easy or it might be quite hard – you don’t know yet (and you…
Write Down Your Goals
If there’s nothing else you remember from this post, spend 15 minutes writing down your goals for your next project so that you explain them better to the people who matter. The simple act of writing down your goals is…
Should you invest in Product, Sales, or Marketing?
Imagine the sales call… When someone calls you to discuss a product you just signed up for, how do you feel? Depending upon where you are in your buyer’s journey, you might welcome the call, feel ambivalent, or be annoyed…
The next product wave will be invisible
This might seem strange, but in my experience some of the best products I depend on are invisible. What do I mean by invisible? I mean that I give then access to information and they provide value with no work…
The magic in products is knowing what to leave in
Reading Mark Suster’s excellent post on product design left me with this thought – what if more products were literally designed by the customer? As a thought experiment, leave aside any skepticism you have about the customer making bad choices…
You are the product
Be outraged. Facebook is no longer allowing you to hide and not be found in searches. Instagram is including ads in stream and getting rid of the ability to stop auto-play. LinkedIn is selling your “endorsements”. Google is reading your…
Customers are Always Right (Until They’re Not)
This post is part of the Startup Edition writing collaborative. Read more about this here. When you get a request from a customer, one of the following quotes just might come to mind: “The customer is always right” –Marshall Field…
I’m keeping my Instagram account: here’s why.
If you opened a web browser and saw the news today, you’d see outrage at the proposed changes to the Instagram Terms of Service, a response from the Instagram team, many people on many social networks vowing to move, archive, or otherwise…
It’s not enough to build a beautiful site
“It’s about people.” –Marcus Nelson Marcus Nelson’s blog post today about the potential for creating a renaissance at familiar names like Flickr, Digg, and Yahoo challenged me to think about the internet services that I actually pay for (and don’t…
