You know the feeling – trying to explain something to someone who is not picking up what you’re putting down. So what should you do? Explain, or Listen? As a product marketer, you might often feel this emotion when you…
Getting more opportunities to change your destiny might seem to be a dangerous choice if you are focused on loss aversion. But making more decisions (and creating additional ways to succeed and to fail) is another way of increasing your…
(photo by )By now (especially if you use Twitter), you might have see the recent news that there are other services (Instagram in particular) that have more daily users, more “reach”, and generally more adoption. I’d like to present a…
What do you get when you combine 10 marketers, a telepresence system, and some great food? You get the most recent meeting of the Agile Marketing meetup in Seattle – joined by some colleagues from Boston who stayed up after…
Are you still doing the things you thought were going to be hard when you envisioned your role? Can you imagine someone else doing that job and explaining how it works to them? Are you learning new things and meeting…
Let’s get this straight. Rocket Surgery doesn’t exist. It’s a made-up term combining two things people think are hard: rocket science and brain surgery. It sounds so hard that no one would even believe that a Venn Diagram of these…
Once upon a time, I dreamed about being “in touch” at whatever time, wherever (and whenever I was.) And then it happened – and things were sort of simultaneously wonderful and horrible. You know the feeling – you worry that…
Quick – stop what you’re doing and go to the river. (Yes, you might need to make plans, but make sure they’re not too complicated. You should just go.) Yep, you’re busy – you probably need a pause, and if…
I had the opportunity to present at @PIEPDX yesterday (thanks, Rick Turoczy and team!) We talked about the Concept of Customer Wow and especially how businesses that are just starting out can think about the People, Processes, and Tools that they need to…
