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Can Customer Service be Customized?

Joseph Pine, in this 2004 Ted Talk on what customers want, discusses the progression of economic value from commodity > service > customized service.  He talks about how man-made services are both “authentic” (real, experienced experiences) and “manufactured” (created with…

Just because it’s easy for you …

“Just because it’s easy for you doesn’t mean it’s easy for everyone.” –Ed Epping, Williams College It’s been a lot of years now since I heard these words during a drawing class — it was valuable advice then, and I…