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Success is getting one person to believe in you

Ray Ozzie appeared out of the Seattle mist today to share a very important lesson of startups and of business in general. He shared the story of how Lotus Notes started – and it sounded a lot like other stories…

  • Marketing Strategy, Social Networking

Should I be using a link shortener?

This is a guest post from Adam Loving. Adam’s been researching link shorteners in preparation for launching a new social marketing tool. The short answer is yes, but only for the campaigns that you want to track. Most big social…

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