This might seem strange, but in my experience some of the best products I depend on are invisible. What do I mean by invisible? I mean that I give then access to information and they provide value with no work…
Here’s something interesting I read today on the effects of smartphones on shopping. The article matters because it’s about a big trend (changing habits in shopping, especially in everyday environments like grocery stores) and has long-term societal implications. For example,…
photo by Should you give away your product for free? The concept of “freemium” — or providing a product offering that doesn’t cost the customer anything, and allows for the prospect of future upsell — has great success…
