Turkey Soda is the Future of Marketing

I sure hope that the future of marketing tastes better than Turkey & Gravy soda. But I got your attention – it was a cheap trick and I was trying to make a point. What can you do in a…

I sure hope that the future of marketing tastes better than Turkey & Gravy soda. But I got your attention – it was a cheap trick and I was trying to make a point. What can you do in a…

This is the 12th in a series of posts on Agile Marketing – the working definition of which is to “Create, communicate and deliver unique value to an always-changing consumer (or business) in an always-changing market with an always-changing product.” “When…

This is the 11th in a series of posts on Agile Marketing – the working definition of which is to “Create, communicate and deliver unique value to an always-changing consumer (or business) in an always-changing market with an always-changing product.” (See…

This is the 10th in a series of posts on Agile Marketing – the working definition of which is to “Create, communicate and deliver unique value to an always-changing consumer (or business) in an always-changing market with an always-changing product.” (see the original…
I try lots of different web services. (You probably do too.) The key difference in making it from the “tried it once, didn’t try it again” or the “hmmm. didn’t get it” to the moment where you decide, “yes, this…

This is the 9th in a series of posts on Agile Marketing – the working definition of which is to “Create, communicate and deliver unique value to an always-changing consumer (or business) in an always-changing market with an always-changing product.” (see…

It’s easy to think that the next thing you’re doing might not be the right thing. It could be the wrong thing. It could be a sideways thing. But taking a step forward gets you somewhere. One step forward gives…
I’m listening to Spotify today (Head and the Heart, if you’re wondering), and I realized that the explosion of music choices (in a day, I might listen to Pandora, Turntable, Grooveshark, KEXP Radio here in Seattle, or any one of…

Seth Godin asks a wonderful question: “Do you have a people strategy?” It’s a quick read dedicated to reminding us that people, not users, engage with applications and services to make their lives better. If you can make people’s lives better with…
I’ve been standing at my desk now for two weeks. I wanted to provide an update on my original post about using a standing desk for a couple of different reasons: the overall response has been overwhelming – I know…