Turn Off Your Lizard Brain
Seth Godin “You don’t need to be more creative – you need a quieter lizard brain” –Seth Godin Your brain is not your friend. At any moment now you might encounter something scary or unexpected or just plain wacky that…
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This year, I learned to write
This year I learned how to be a writer. The easy part was deciding to start. The hard part was continuing to write. I don’t mean that any individual piece of writing was hard to start, or hard to finish.…
Is Blogging Still Useful?
photo by “What’s a Web Log”? Once upon a time there was a Blog (web log). It was a place where you would go to read pithy insights, long form articles, and think pieces by people whose writing you respected. Over…
The balance between too hard and too easy
Like you, I have lots of accounts for applications. And I usually remember the passwords (ok, maybe not always). To avoid this problem, I use two factor authentication whenever possible. Two factor authentication is the use of an external token…
You are competing for attention
The average person can hold between five to seven items in working memory. You are probably using a couple of those items already. The takeaway – especially when you’re asking customers to do something for you – is for you…
Today, I met a customer face to face
Websites are inherently anonymous. I don’t mean unknowable in the absolute sense of the word, but rather that when your first interaction with a customer is through email you can lose sight of that person’s humanity. When you talk to…
Duct tape and baling twine are essential tools for your startup
Think Like MacGyver Using duct tape and baling twine, you can build almost anything you need. It won’t be pretty, and it’s a good metaphor for finding a way to create a solution for an unknown problem. The first step…
Stop what you are doing and remove half of your product
I love words. Probably too much. I love words so much that often use too many words when only a few are needed. It’s not because I want you to know about all the words. It’s that I want you…
Measure your day. It might surprise you.
Which daily tasks are important? We all have a routine. Whether it is checking email, talking to office mates over morning coffee, or going to the gym, we organize our lives into a series of rituals to make sense of…
Short Messages About Breakfast Can Change the World
My first Tweet was a lot like yours: lame. At the time I wasn’t sure what to expect from a service that shared short 140 character bursts about nothing. It seemed mostly like an echo chamber – where you test…
