gregmeyer

gregmeyer

What should we expect from AI agents?

Photo by Steve Johnson on Unsplash. Have a comment? Interested in sponsoring this newsletter? Hit reply. AI-driven tools promise great results. The latest and greatest of these is the trend of Agentic AI, described aptly as a series of connected…

Slow down to speed up

This weekend, I saw something remarkable that I’ve never seen before: the Northern Lights. We drove about 30 minutes to Blaine, WA where it’s pretty dark out, parked the car, and waited. At first, we didn’t see much. After a…

Swiss Army Knife vs. Precision Tool

This conundrum comes up almost every time you think about buying a Revops tool: “should we buy the best-in-class precision tool or find the best swiss army knife all-in-one product that does a good enough job?” In the CRM (Customer…

Finding Product Insights from Missing Data

In Star Trek: Discovery S04E08, the Discovery crew realizes that an impossible puzzle they’ve been trying to solve about an alien threat is related to a mineral that civilization is trying to mine. This mineral “boronite” has a significant radioactive…

Jobs to be Done within the 4 walls

Photo by Chris Montgomery on Unsplash Feeling lost in a sea of sales tools? Apollo.io has your entire GTM stack covered. A true end-to-end sales platform with a huge (and very accurate) lead database, enrichment, outreach, call intelligence, scoring, calendaring,…

Don’t be April Fooled by AI

I’d be remiss on April 1st for not thinking about the head-fakes we all create for each other (mostly for fun). Today, some of these distractions will be created by ChatGPT or other AI tools, and many will be quite…

Data without structure looks like noise

“These numbers look wrong. Can you take a look?” When you read these words as an ops practitioner, your brain is already swinging into motion with questions: have we seen this pattern before? what exactly is happening? is this still…

A technique to build novel data sets

When I was building campaigns for OutboundWorks – a company that tried to elevate average SDR behavior to elite levels – one tactic we tried was to automate prospecting steps into groups of steps. We used one set of criteria…