Data Operations

Posts about data operations, analytics, and organizational data management

182 posts

Buyer-led selling … through email?

Photo by erica steeves on Unsplash If you have a comment or are interested in sponsoring, hit reply. If you’re trying to reach a buyer right now, you have an attention problem. If you’re doing outbound sales, very few buyers…

Slow down to speed up

This weekend, I saw something remarkable that I’ve never seen before: the Northern Lights. We drove about 30 minutes to Blaine, WA where it’s pretty dark out, parked the car, and waited. At first, we didn’t see much. After a…

Data-driven Stories: a product that should exist

An example of a data-driven card Feeling lost in a sea of sales tools? Apollo.io has your entire GTM stack covered. A true end-to-end sales platform with a huge (and very accurate) lead database, enrichment, outreach, call intelligence, scoring, calendaring,…

Swiss Army Knife vs. Precision Tool

This conundrum comes up almost every time you think about buying a Revops tool: “should we buy the best-in-class precision tool or find the best swiss army knife all-in-one product that does a good enough job?” In the CRM (Customer…

Finding Product Insights from Missing Data

In Star Trek: Discovery S04E08, the Discovery crew realizes that an impossible puzzle they’ve been trying to solve about an alien threat is related to a mineral that civilization is trying to mine. This mineral “boronite” has a significant radioactive…