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Photo by Jan Antonin Kolar on Unsplash Subscribe now to join smart, curious folks who get the Data Ops 📊 newsletter Photo by Nana Smirnova on Unsplash Salesforce is one of the most successful software companies in the world. Their…

Subscribe now to join smart, curious folks who get the Data Ops 📊 newsletter B2B marketers and product folks have a challenge. Explaining things without context is hard. When the product you sell solves a complex problem, the prospect has…

Photo by Zoltan Tasi on Unsplash Join smart, curious folks to get the Data Ops 📊 newsletter each week (it’s free!) Photo by Artem Kniaz on Unsplash Complex solutions are fun. When you think of a Rube Goldberg machine that…

Photo by lilzidesigns on Unsplash Photo by Slidebean on Unsplash There is a famous quote attributed to Albert Einstein. It goes like this: “Everything Should Be Made as Simple as Possible, But Not Simpler.” People use this quote as proof…

Photo by Stanisław Gregor on Unsplash Photo by AbsolutVision on Unsplash Think for a moment. The last time you looked at the documentation for something (most likely software), you found something different than you expected. Maybe it looked like an…

Photo by Todd Quackenbush on Unsplash Photo by Olav Ahrens Røtne on Unsplash Wouldn’t it be easier if software knew what you wanted to do and was able to configure itself for that use? Hah! As we know, well-designed software…

Photo by Hello I’m Nik on Unsplash A “perfect record” in a customer relationship management – or in any database, really – is a unicorn. Companies often talk about a “golden record” as an aspirational goal. This is an end…

Photo by John Matychuk on Unsplash The process of building software requires strategy (what are we going to build), tactics (how are we going to build it), and communication (how do we share what we are doing, the progress of…

Photo by iStrfry , Marcus on Unsplash Join smart, curious folks to get the Data Ops 📊 newsletter each week (it’s free!) Photo by Jennifer Uppendahl on Unsplash Wondering why that 🍟 is more expensive? If you’ve gone out to…